So came the time for Grumme to launch its first disposable mop system. Our mission was to in an easy way demonstrate the mop in short videos made for social media. We set out to show your average everyday accidents and how with the right kind of help cleaning it up don’t need to be that much of a hassle. To catch attention, we split the screen in two so that two entirely separate occurrences follow each other.
Grumme launches a new domestic mop